Perhaps the simplest and the best way to classify apps is to take a look at the general categories of application stores. This way is perfect for its intended purpose: facilitate the search for needed apps. Here we tried to group apps in another manner: picking the most spread types, interesting for mobile startups and mobile development. Who knows if your future mobile startup will be connected with one of these.
1 – Personal Assistants
Such usually preinstalled apps as clock, calendar, notes, reminders, to-do etc. make up the core of a mobile device as an organizer for handling daily tasks. But if you pack it with extra utilities, the device becomes not just a tool, it’s a personal assistant in your hands. Utilities allow to perform various calculations and estimations, convert currencies or temperatures, scan QR codes, turn screens and LEDs into flashlights, archive files, and track the processes within mobile devices. Here we can also include productivity apps for making work routine easier, such as note-taking apps. This valuable mobile software must look good, be simple, effective and ad-free to win longtime users.
2 – GPS-powered Guides
Geolocation is one of the most broadly used features of our mobile devices; it has many spheres of use: maps, navigation, weather and travel apps. These apps work through locating the geographic coordinates of the device, using Internet connection. Search for various locations and activities (for example, nearby cafes or restaurants) becomes easier and convenient; these guides provide you with directions and commentary. Sharing locations is also a popular integrated feature.
3 – Rallying Areas
Can we survive without social networks today? Should we? Gathering on various rallying areas, being in touch and sharing various information is convenient as it can be. The most popular social networks even received deeper integration with the existing mobile platforms. But what about social networks that gathers people according to content, interests, topics, hobbies, professional activities? You only have to hear the call of the like-minded fellows.
4 – Multimedia Tools
Image. Audio. Video. That’s for music lovers, creative people, paparazzi, and for virtually everyone else. There are numerous apps devoted to capturing, editing and viewing images, playing audio and video files, storing these and sharing in social networks. Therefore it’s sure to say that these apps have a lot of followers. Cameras in modern smartphones are constantly getting better, and so do these apps. They become more universal, functional and innovative.
5 – Proprietary Solutions
There is a special category of apps that isn’t distributed through application stores; these are proprietary apps for internal use. They can be used by authorized users on a number of corporate devices. These solutions usually automate inner processes of enterprises, and serve for management, planning, security and data processing.
6 – Branding Solutions
Branded applications are basically visiting cards in the mobile world; they include the brand’s logo, name, familiar color palette, and maybe a slogan. But aside from that, who said that these apps can’t be functionally irreplaceable assistants for mobile users? These apps allow them to fully access all the services of the brand on the go.
7 – Split-Second Mailmen
A lot has changed in communication since phone calls, SMS and e-mails. Now we have multimedia messaging in all its functional bliss – support of text, image, audio and video transmissions, voice text input etc. A popular trend is secure messaging, which protects your conversations with sophisticated means of encryption. Messaging options are often integrated into other types of applications.
8 – m-Marketplaces
Mobile marketplaces are client apps, which require Internet connection. As a rule, the server side here stores and processes data, then exchanges with the client side (the app). Such formula is very convenient not only for various m-commerce shops, but also for the abovementioned social networks, messaging apps, enterprise solutions etc. These apps are simple, easy and functionally rich. What’s more, they are built to be accessible across several platforms – and that’s a great advantage.
9 – Time Wasters
How could we not mention games? It’s the most downloaded category, which is divided into even more subcategories, where everyone can pick a way of wasting time, according to their own tastes and preferences. Board games and card games, puzzles and educational games, action and sports, strategy and RPG’s – there is a whole lot of everything for everyone. Catchy and addictive games, filled with colors, can make a breakthrough to the top lists of application stores. Here we can also add various entertainment apps, which are not games in their essence, but serve as time wasters as good as games do.
10 – m-Educators
Kids enjoy playing games on mobile devices. As well these devices may hold specialized educational apps. These apps are often associated with the game category; but here it has nothing to do with simple time-wasting. That’s more about reading, drawing, counting, learning more about the world – that’s what these apps (very often shaped as games) can help kids with, and wake their natural interest in learning something new.
11 – Leisure & Lifestlyle
We can unite loads of mobile apps under the banners of leisure and lifestyle. These are apps for the needs of specific user audiences: sports apps, how-to guides, cookbook apps and websites, science-related apps, various manuals and reference books, apps dedicated to nature, history, religion, fashion, health and gardening – basically, whatever in the world.
12 – One-Of-A-Kind
What if you have an idea of an application that radically differs from any presented types? That’s gorgeous, twice gorgeous if you know how it can attract people, stand out against hundreds of popular apps, and gather its share of revenues; you only have to choose competent developers to make the product as perfect as the idea is. One-of-a-kind applications may take a while to make, take some extra budget and efforts on research; but with proper planning it’s worth a try. Uniqueness always draws people’s interest, as long as it solves a determined bulk of problems, thus proves usefulness.
Author: Oleg Lola